Hey there, my name is Kevin Chiu and this will be my blog for the rest of the semester!
Over the past couple weeks, I began to perform research and decided to contribute to the "Sport" section where I will be adding on a new topic which is Tennis. More specifically, I would like to perform a detailed analysis of how Tennis as a sport has grown in popularity because of social media. Sporting brands such as Nike, Adidas, and Uniqlo have all decided to select certain tennis players to become their brand ambassadors and in order to market their brand and products successfully, these companies utilize the players social media. I would add in a detailed explanation of how superstar tennis player "Roger Federer" has switched sporting brands from Nike to Uniqlo and how in over just a couple months, have transcended the clothing brand into such a successful sporting brand utilizing his popular social media accounts. In addition, I decided to add an image into "NBA Social Media" to manifest to readers on what specifically are the social medias mentione...
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